On January 15th, we will unveil our new equipment. We are working towards creating our dream studio, slowly with input from our community. On January 1st, we were on the fence about a piece of equipment, and headed to a local gym to try out the fancy treadmill. We walked three floors of shiny equipment and were in awe. The facility was gorgeous! We saw cardio equipment lined up in front of the window facing a beautiful warm winter day.  I get it. If you sign up for the gym because of the amazing facility you are obligated to get your money’s worth. Even worse, if you sign your family up for a membership, everyone has to use the gym. You start making decisions like going to the gym to walk on a treadmill on a beautiful day. The fitness industry encourages people to drive around a parking lot to find the closest parking space, and limit more outdoor time so they can walk on a treadmill inside, or even worse go on an elliptical and watch Law and Order. 

While in Paris, I couldn’t help but research the fitness industry. Everyone was smoking and drinking as they walked past small fitness studios with very few people inside.I could barely walk or run the streets of Paris because they were so packed with pedestrians and bikes. I never saw a three story building filled with gym equipment. So why do I think people in France live longer? Well, I am not a scientist and have not done any real analysis but I do think the fitness industry in the U.S is not helping with our stress or helping us get healthier. There is no shortage of research on the French culture and their longevity.  “The French Paradox” was coined to describe this cream sauce eating, heavy smoking culture. Well, why I wouldn’t advise taking up smoking, I would like to point out my observations while in Paris. Parisians sit and eat and respect their meal (and themselves). There is no take meal in the car on the way somewhere. Parisians walk to markets and enjoy feeling healthy. There is evident pride in one’s health directly related to their meals and movement. I learned so much by being immersed in this culture. In fact, my first piece of advice for many new members at embody has always been to cancel all gym membership and stop working out so much. The advice works. Our members lose weight and feel better.

When we drove home from the exquisite fitness facility, we passed fewer people walking on the bike path on a perfect day than we saw in that facility. A lot of people set goals in January.  Exercise is a wonderful gift to give yourself, but don’t feel like it has to happen with fancy equipment under artificial lighting. If you hire a trainer remind them you are training to live an active lifestyle. Although the facility we toured was beautiful,  the bike path on a sunny day is far superior. The high end facility is not as healthy as walking to Trader Joe’s and preparing a meal with real food in your kitchen. We are more committed than ever to providing our members with a program that focuses on stress management and great doctors appointments.  We want to aggressively get the message out there.  

The fitness industry is frustrating but the only thing I am more frustrated with is social media rants with no real solutions. Here is definitely my rant, but also a solution. Here are some of my favorite outdoor activities in the area.  https://www.paddleboston.com/skitrack/skitrack.php  http://www.greatbrookski.com/  http://minutemanbikeway.org/ https://bostonfrogpond.com/

In addition, embody wants to help.  We have created a running group for our members that continues year round!   Also, if your friend joins embody during the month of January, you get a free gift from us. You get our favorite embody sweatshirt to wear on the couch after doing something fun outside. Also, we will support that outdoor activity goal.  Here are some ideas; 5k, cross country skiing day pass, outdoor skating, or downhill skiing, dog walking, walking to any walkable errand. Let’s celebrate your commitment to embody by using that body to be active. The only rule is that it has to be outside!  A gym needs to be place to train for your life and not a place to spend your life.

BTW Are we buying that treadmill? No, we decided that a running group would be a better investment in our members.  

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